2 Location Pizza Chain in High Volume Locations – Semi Absentee
Los Angeles, CA
This semi-absentee operated two location pizza chain boasts two well-established high volume locations. As the venues have stellar street visibility in densely populated areas, 20 years of goodwill and proven recipes and the resultant established client base, the businesses do not engage in either active or passive advertising or marketing efforts. This translates to significant potential upside for a full-time working owner operator who also acts as a general manager to save payroll expenses, perform rigorous quality control, ensure top quality customer service and the highest possible average ticket sale, and actively maximize revenues and profits with the established client base as well as new area residents, employees, commuters and visitors. Each location is successful in its own right, and may be sold separately.
Both of this small pizza chain’s locations are slightly less than 1,000 square feet. They lease for $9,100 and $4,300 per month, on leases with 4 year remaining with one 5 year option, the other with 2 years remaining, no options. Each location has a deep fryer, grill, stove and double decker pizza oven, as well as onsite dining for under 20 patrons per location. All of each business’s furniture, fixtures, equipment and goodwill including name, numbers, menu and recipes will transfer in the sale. Approximately $4,000 in inventory per location will be sold at cost at close in addition to purchase price.
While competition exists for all segments for dine-in, take-out and pizza delivery, this independent brand has been established in the Greater Los Angeles area for over 20 years. Its pizzas, pastas, sandwiches and appetizers have been customer embraced by area residents, commuters and the large employment centers near each location. As a result, the brand has built a loyal following that continues to contribute to its stable revenue base.
As these venues have been semi-absentee managed for nearly a decade, yet each boasts fantastic street exposure and name recognition, management does not invest in advertising or marketing. This presents new ownership who is well versed in traditional restaurant marketing the opportunity to bolster sales via an aggressive ad campaign, building relationships with neighborhood employers, hotels, schools and organizations, reaching out to new residents, partnering with the most effective food delivery organizations and applications, and creating an online presence with a modern website that is search engine optimization friendly to improve its organic search results and site rankings. At the same time new operators may launch a compelling pay per click and social media ad campaigns and even develop a customer loyalty program.
Seller will train for 2 weeks at 20 hours per week or as negotiated