Long Beach Specialty Coffee Outlet in High-Visibility & Foot Traffic
Long Beach, CA
This specialty coffee outlet is located in one of Long Beach’s most visible and high foot traffic locations. This provides the new concept the ability to not only have a captive client base in a proven coffee-oriented location, but the dominant location also eliminates much of the need for heavy advertising to draw customers to the location. As it stands, visitors to the popular destination will be hard pressed to not come of aware of the brand’s dominant presence.
This 900 square foot location with a variety of shared customer seating areas leases for $6,828 per month plus an additional $600 for its utility allocation on a lease until January 2028. As the current brand is part of a larger concept, signage, menu boards and brand specific items will not be included in the sale however universal furniture, fixtures and equipment will be included. The ‘location’ goodwill will also transferas despite the name not being included, coffee-oriented customers will be highly likely to continue to frequent.
While competition exists, the location offers landlord curated and enforced exclusivities for tenants. As such, while the venue is already the known for specialty coffee products, any alternate or additional menu offerings will need to approve landlord consent
New operators will want to capitalize on the dominant location’s high visibility and high-foot traffic with another coffee related concept, ideally with a broader supplemental complementary product offering.